Privacy Policy

Last Updated: October 02, 2025

This Privacy Policy explains how medicalfitwear.com (“we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit or make a purchase from medicalfitwear.com (the “Site”).

1. Information We Collect

Device Information: We automatically collect data such as your browser version, IP address, time zone, cookies, viewed pages or products, search terms, and interaction details. This helps us load the Site correctly and perform analytics to optimize your experience. We use cookies, log files, web beacons, tags, and pixels.

Order Information: We collect your name, billing and shipping addresses, payment details, email address, and phone number. This enables us to process orders, arrange shipments, send invoices, screen for fraud, and communicate about products or services.

Customer Support Information: Information you provide when contacting us for assistance is used solely to resolve your inquiry.

2. How We Use Your Information

  • To fulfill orders, process payments, and arrange shipping

  • To send order confirmations, updates, and marketing communications (with your consent)

  • To screen for fraud and ensure transaction security

  • To analyze Site usage and improve functionality

  • To respond to legal requests or protect our rights when required by law

3. Lawful Bases (GDPR)

If you reside in the EEA, we process your personal data under one or more of the following lawful bases:

  • Your consent

  • Performance of our contract with you

  • Compliance with legal obligations

  • Protection of your vital interests

  • Tasks carried out in the public interest

  • Our legitimate interests (when they do not override your rights)

4. Sharing Your Information

We share personal data with service providers who help us operate the Site and fulfill orders, including Shopify and payment gateways. We may also disclose information to comply with legal obligations or protect our rights.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to remember your preferences, enable Site functionality, and collect analytics. Cookies fall into these categories:

  • Necessary: Essential for cart, checkout, and account login.

  • Performance & Analytics: Track Site usage and marketing performance (e.g., _shopify_s_tracking_consent).

  • Advertising & Social: Enable targeted ads and social media features.

You can manage or disable cookies via your browser settings, but this may impact Site functionality.

6. Behavioral Advertising

We may use your data to deliver relevant ads through platforms such as Google Analytics. You can opt out of targeted advertising via:

  • Facebook Ads Settings

  • Google Ads Settings

  • Bing Personalized Ads

  • Digital Advertising Alliance opt-out portal

7. Minors

We do not knowingly collect information from children under 16. If you believe we have collected such data, please contact us for deletion.

8. Retention and Your Rights

We retain order-related personal data until you request erasure. EEA residents may access, correct, port, or erase their data, or object to automated decision-making. To exercise these rights, contact us as below.

9. Security

We employ industry-standard safeguards to protect your information. All payment transactions are processed via RBI-approved gateways. We never request third-party payments outside our Site.

10. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. Updates will be posted here with a revised “Last Updated” date. Continued use of the Site constitutes acceptance of the revised policy.

11. Contact Information

For questions or to exercise your data rights, please contact:
Email: support@medicalfitwear.com